Which kind of Strategy suits your Letting Agency?

Whether you run a Corporate or a Start-Up, it is important for management, owners & directors to know exactly which kind of strategy suits the vision and direction the business hopes to go in. With the advent of the Fee Ban, no one can really anticipate what the Private Rented Sector will look like in 12 months time, let alone 5 years time. Letting Agents are attempting to navigate the unknown - business plans have to be altered as do business models - is a fee increase to landlords warranted or should Agents hold fire just to wait and see how the land lies?