How Virtual Do We Want Our Future to Be?
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How Virtual Do We Want Our Future to Be?

This article appears in the Zoom Newsletter - September 2021.

The COVID-19 pandemic has dramatically changed the lives and behavior of people across the globe. We have had to adapt to different ways of shopping, learning, socializing, working, celebrating, doing business, and much more.

This report, prepared and commissioned by Zoom, based on survey data and findings provided by Qualtrics Research, focuses on the impact that video communications have had on our day-to-day lives. We explored a variety of use cases for video communications and how they were used and perceived in ten different countries that spanned the globe. The survey results acknowledge the extraordinary challenges the world has faced and how video communications have helped maintain some semblance of normalcy and continuity of life’s important activities.

Although there’s been a high level of appreciation for this alternative to “in-person” living, over one year into this shift, we’re now wondering - what’s next? How much of this virtual life will we want to keep beyond the pandemic?

This report seeks to capture the current sentiment toward video communications from the perspective of everyday folks - employees, parents, students, teachers, consumers, and everyone in between.

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