COVID-19 Will Continue To Test Small Businesses—Here’s How To Respond
Almost every business, regardless of size, has had to make adjustments to cope with the new realities accompanying the pandemic. The near-universal pivot to remote work, government-mandated stay-at-home orders, and ongoing health concerns have created a business environment that looks, for all intents and purposes, dramatically different than it did just months ago. Yet this is exactly the type of environment in which entrepreneurs thrive.
Your creativity, willingness to embrace risk, and ability to spot opportunity where others can’t are what allowed you to start a business in the first place, and those same attributes will serve you well as you seek ways to adapt in the months and years ahead. Your business may be struggling now, but by relying on the traits and instincts that got you to this point, you can keep moving forward. Plus, there are plenty of proven strategies you can deploy to continue to create value, even when your resources are stretched thin. Here are five:
1. Refine your marketing strategy and increase your focus on digital tactics.
If the pandemic has taught us anything, it’s that we’re more reliant than ever on modern technology. Even if you’re not positioned to make substantial investments in new tools, you should constantly evaluate the digital strategies and technologies you already use, and now is the perfect time to do so in preparation for “the next normal.” Owen Loft, cofounder of Socium Media, recommends that companies take this time to optimize what’s working and explore new ideas.
Businesses can Survive and Thrive Post-Lockdown and beyond
Helping You to Reset your Business has become our Mission
Inspired by the dedication, tenacity, determination, ability to adapt of the letting agents we have been working with pre-Lockdown and everyone we talked to and communicated to during Lockdown and post-lockdown, we have changed the way we work and have also changed and evolved.
In September 2020 we will be launching a set of programmes which will look at Business Continuity Planning (BCP). The inspiration comes from our Solution Focused Training initiative where training provides participants with an objective & an outcome.
The BCP will focus on adding value to your letting agency, making subtle changes and thinking beyond Coronavirus.
Our training sessions have been developed with detail in mind - so we can focus on the questions asked and provide you with the answers you need. Our new resources will also help you and your team to navigate complex changes.
Key Government Guidance for Letting Agents - Part II
As we move into month 5 since the UK went into full-scale lockdown, further restrictions were reintroduced for Greater Manchester, East Lancashire and parts of West Yorkshire. People from separate households in these areas are not allowed to mix with each other in their homes or gardens, or in pubs and restaurants. In Leicester, A local lockdown has been in place for several weeks, restrictions are also in place on household visits.
Every day the Government issues information relating to the impact of Covid-19 on different aspects of life in the UK. It is challenging enough to deal with the day to day running of a letting agency and It is too much information for any one individual to read and absorb, as well as implement to not only ensure personal safety but also professional.
We hope the following links will provide some assistance in navigating some of the aspects that need to be dealt with.